Velocity Robotics
Information Architecture | Experience Design | Interaction Design
Velocity Robotics Minimum Viable Product
Velocity Robotics began with a Bluetooth enabled smart tape measure that could record multiple, accurate measurements at the click of a button. They needed a minimum viable product to pair with the tape measure to begin pitching to investors and startup incubators.
The Opportunity
Even with the proliferation of smart and IOT devices, a smart tape measure and accompanying app were new territory. A project like this presented an opportunity to define an entire segment of the building tool market.
The Approach
Velocity had done exhaustive market research as well as in person interviews with DIYers and contractors. I was given access to all their findings. I also found outside research and white papers related to other smart, IOT, and partnered app products currently on the market in other business segments.
I worked closely with Velocity’s founder to define the baseline requirements and functionality in order to build the MVP.
The Findings
I learned that contractors can make 1000s of measurements in a day’s work, often for similar sized cuts that can easily be confused with other cuts. These users needed a way to log their related cuts in a distinct list.
I also found that DIYers and contractors needed a wide variety of cut formats to account for complex projects.
The Work
I created an initial userflow for both new project creation and in progress projects. I also created a set of wireframes for projects, cut types, and measurement imports.
For all the interfaces, I made sure that each interaction could be made one handed or attached to the user’s arm in a sleeve or case.
The Results
Velocity Robotics was able to secure funding and is expanding their line of smart tools. Velocity was also named a hardware cup finalist in 2016.
